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Perceptions Toward an Attentional Bias Modification Mobile Game Among Individuals With Low Socioeconomic Status Who Smoke: Qualitative Study

Perceptions Toward an Attentional Bias Modification Mobile Game Among Individuals With Low Socioeconomic Status Who Smoke: Qualitative Study

TG, a user experience strategist and researcher (male), was the primary moderator, while EL, a strategic communications and marketing project director (female), was the backup moderator and note-taker. TG had training and certification in user research, including focus groups. The moderators had no prior relationship with participants who were informed that the moderators were unaffiliated with the research group that commissioned the study.

Michael Wakeman, Lydia Tesfaye, Gunnar Baskin, Tim Gregory, Greg Gruse, Erin Leahy, Brandon Kendrick, Sherine El-Toukhy

JMIR Serious Games 2025;13:e59515

Perceptions of the Use of Mobile Technologies for Smoking Cessation: Focus Group Study With Individuals of Low Socioeconomic Status Who Smoke

Perceptions of the Use of Mobile Technologies for Smoking Cessation: Focus Group Study With Individuals of Low Socioeconomic Status Who Smoke

EL, a strategic communications and marketing project director (female), acted as a back-up moderator and took notes. TG had training and certification in user research, including focus group discussions. The moderators had no prior relationship with the participants who were informed that the moderators were not affiliated with the research group that commissioned the study. TG, EL, and SEL were the only nonparticipants present during the calls.

Michael Wakeman, Lydia Tesfaye, Tim Gregory, Erin Leahy, Brandon Kendrick, Sherine El-Toukhy

JMIR Form Res 2024;8:e58221